The Role of Banks and Credit Unions Animation Videos in Financial Communication
Many credit unions and banks find it challenging to communicate complex financial subjects to members, like loans and cybersecurity, in simple terms, leading to frustration and lower customer satisfaction. Thankfully, animated explainer videos make these intricate topics more accessible to users through short, visually appealing, and easily digestible shorts.
Our content is tailored to your institution’s needs and product offerings. We can cover topics like loan processes, financial tools, and cybersecurity in a way that resonates with your audience while still faithfully representing your brand identity. Two popular options for credit unions and banks are cartoon animations and motion graphics animations.
Cartoons use relatable characters to walk your credit union or bank members through key concepts, such as accessing their benefits or calculating savings account interest. This is a great approach for brands that want to feel friendly and approachable while offering valuable information, like a banking app.
In contrast, motion graphics provide a polished appearance that works well for bank branches with a professional clientele. This way, your advertising remains consistent with your brand identity and offers users excellent value.
Types of Banks and Credit Unions Animation Videos Offered by TADApix
We offer a range of animated products for your website, YouTube channel, or social media platform.
Explainer Videos: Typically about 90 seconds long, these educate members about a complex topic, like cybersecurity practices or how to open an account.
Sizzle Videos: Captivate your audience with high-energy visuals for upcoming promotions. These are typically around 90 seconds but are focused on a specific product or event.
Advertisement Videos: These short, 30-second videos entice users to learn more about your products. We provide these in both landscape and portrait formats.
Social Media Engagement Videos: Consistently posting on your social media page will improve engagement. We’ll captivate your audience so they want to watch more – and share your content with their friends.
Our mission is to provide a warm, friendly experience while making every second count. See why so many banks and credit unions trust us with their video needs.
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How TADApix Creates Banks and Credit Unions Animation Videos
Our world-class animators provide everything you need to succeed, including conceptualization, script writing, voice acting, sound effects development, and musical accompaniment. Each project is customized to reflect our client’s brand identity and goals.
The process takes approximately 4-8 weeks and includes the following steps.
- Kickoff Call and Scriptwriting: We’ll get to know your brand, and video needs, such as certain phrases you’d like to include. Our team will get to work writing a script for your review.
- Design and Motion Storyboard: Using animatic tools, we’ll develop a storyboard that narrates your video.
- Illustration and Animation: Here’s where the magic happens. Our team will bring your vision to life, crafting friendly characters that explore banking concepts.
- Adjustments and Delivery: We take your feedback and deliver the final product according to your video specifications.
Applications of Banks and Credit Unions Animation Videos
Our videos service a variety of needs, including:
- Advertising new business services
- Educating customers on financial topics
- Improving engagement on social media
- Driving higher conversion rates
- Boosting brand loyalty
- Answering consumer questions
- Telling clients the benefits of a new service
- Promoting products via paid ads
These videos can be used in email marketing, social media posts, and paid advertising across all your preferred channels.
Why Choose TADApix for Banks and Credit Unions Animation Videos?
TADApix is a world-class production company that has worked with top names in multiple industries, including Ally Bank, Anheuser-Busch, Boeing, SP+, Purell, and Groupon. We deliver innovative and tailor-made solutions perfectly crafted to meet your members’ needs.
FAQs About Animated Banks and Credit Unions Videos
How can animation videos help banks and credit unions explain complex financial services?
By combining visual communication with voiceovers in a fun and engaging way, you can help users grasp a concept more efficiently. Clients learn the benefits of services and key information in an easy to learn format.
Can animation videos be used to promote new financial products?
Yes, our tools are an excellent way to market new products. Utilize videos to explain the benefits of new products, and who can enjoy those benefits. Fun characters can help break down topics to ensure viewers understand the value of your new product.
How do animation videos improve customer engagement for financial institutions?
Animated videos are more approachable and help you connect with the viewer through a warm, friendly character. We’ll develop an appealing mascot to serve as your brand’s ambassador.
Are animation videos effective for internal employee training in banks and credit unions?
Training is a huge element of our work for credit unions and banks. As an example, we developed loan officer training for loan flows, which explains this complicated concept in a fun and engaging way.
Can animation videos for banks and credit unions be customized to match branding guidelines?
Yes, our services are fully customized to address your specific needs. We work with you to ensure your video matches the branding and attitude of your branch. Viewers will easily be able to connect your video to your business.
