Grupo Bimbo – Hazardous Energy

Educational safety video explaining 8 types of hazardous energy including electrical, pneumatic, hydraulic, thermal, and chemical hazards. Character-driven format teaches proper Lockout-Tagout procedures for Grupo Bimbo bakery facilities with clear step-by-step demonstrations.

When you’re training teams across multiple facilities on hazardous energy control, you need more than a lecture. You need visuals that actually stick. This animated safety video for Grupo Bimbo brings lockout/tagout procedures to life with character-driven storytelling that makes complex protocols easy to understand and remember.

Project Overview

The Challenge:
Grupo Bimbo needed to standardize hazardous energy control procedures across their North American bakery facilities. The existing training materials were text-heavy safety manuals that weren’t engaging enough to ensure proper lockout/tagout compliance. With multiple languages and varying literacy levels among workers, they needed a visual training solution that could transcend language barriers and make critical safety protocols stick.

Our Solution:
We created a character-based animated training video featuring Jose and his supervisor Maria. The video walks through a complete lockout/tagout scenario, from identifying hazardous energy sources to proper lockout device application and verification procedures. Using clear 2D animation, we visualized each step of the process while the characters demonstrate both correct procedures and common mistakes to avoid. The bilingual approach (English/Spanish) ensured accessibility for their diverse workforce.

The Results:
Grupo Bimbo deployed the video across 30+ facilities as part of their mandatory safety orientation program. Training completion rates increased by 60%, and compliance audit scores improved significantly. The visual, character-driven approach made complex protocols easier to understand, and workers could reference the video on mobile devices when they needed a quick refresher before performing lockout/tagout procedures.

Key Features

• Character-Based Storytelling: Jose and Maria guide viewers through realistic workplace scenarios
• Step-by-Step Visualization: Each lockout/tagout step clearly demonstrated with supporting graphics
• Bilingual Delivery: Available in English and Spanish for maximum accessibility
• Common Mistakes Highlighted: Shows what NOT to do to reinforce proper procedures
• Mobile-Friendly Format: Optimized for on-the-job reference on phones and tablets
• Compliance-Focused: Content aligned with OSHA 1910.147 requirements

Technical Details

Duration: 7 minutes 30 seconds

Format: 1920×1080 HD video

Animation Style: Clean 2D character animation with technical diagrams

Language: English narration with Spanish subtitles (Spanish version also available)

Delivery: MP4 file optimized for LMS platforms and mobile viewing

Production Timeline: 6 weeks from script approval to final delivery

Why This Worked

Traditional lockout/tagout training fails because it’s boring. You can’t expect someone to remember 15 steps from a PowerPoint deck they saw six months ago. This AI-enhanced animated safety video approach works because it creates actual memories. When workers see Jose checking energy sources and Maria verifying the lockout, they’re not just learning procedures. They’re watching a story they’ll remember when they’re standing in front of that equipment.

The animation advantage goes beyond engagement. With 2D animation, we could show what’s happening inside equipment during lockout procedures. We could visualize electrical energy, show hydraulic pressure points, illustrate the consequences of skipping verification steps. Try filming that with a camera crew. And when you need to update content or create versions for different equipment types? You’re modifying scenes, not reshoot

ing entire productions.

Grupo Bimbo chose this safety video animation approach because it solved their multilingual training challenge while staying budget-conscious. One animated video serves 30+ facilities, thousands of workers, and multiple languages. No reshoot costs when procedures change. No travel expenses for on-site training. Just clear, consistent, accessible training that actually reduces incidents and improves compliance scores.

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• Grupo Bimbo – Safety Pledge (2D)
• Grupo Bimbo – Safety Pledge (AI 3D)
• FM Industries – Orientation Part 1
• Beam Suntory – Contractor Orientation