Trusted by Fortune 500

The Complete Guide to
Explainer Video Production

The definitive resource from TADApix — 15+ years of expertise, 500+ brands served.
Everything you need to create videos that convert.

87%
Average conversion lift
15+
Years of excellence
500+
Brands transformed

Featured clients include:

Boeing Great Wolf Lodge Kimberly-Clark Fortune 500

What You'll Learn

01

Why Explainer Videos Matter

87% average conversion increase

Companies using explainer videos on landing pages see dramatic improvements in conversion rates.

In 2026, video isn't just content — it's the primary language of business communication. After producing over 500 explainer videos for Fortune 500 companies and emerging brands alike, we've seen firsthand how the right video transforms business outcomes.

The Data Is Clear

  • 95% of viewers retain a message when watched in video vs 10% when reading text
  • 64% of consumers make a purchase after watching branded social videos
  • 80% of marketers say video has directly increased sales
  • 4x more likely to watch a video than read about a product

TADApix Insight

The best performing videos combine three elements: clarity of message, emotional resonance, and a specific call-to-action. Miss any one, and conversions plummet.

ROI That Speaks Volumes

Our clients report an average ROI of 380% within the first year of launching their explainer video. This isn't luck — it's the result of strategic video production that aligns with business objectives.

Quick ROI Calculator

Potential Monthly Revenue Increase:

$87,000
02

Types of Explainer Videos

Not all explainer videos are created equal. Your choice of style directly impacts engagement, retention, and conversion. Here's our comprehensive breakdown of every major type.

3D Animation

3D Animation

Premium 92% retention

Maximum visual impact for products that need to shine.

  • Best for: Products, medical, tech
  • Timeline: 6-10 weeks
  • Investment: $15,000-$50,000
See examples →
Whiteboard

Whiteboard Animation

Educational 83% retention

Perfect for complex concepts that need simplification.

  • Best for: Education, B2B, processes
  • Timeline: 3-5 weeks
  • Investment: $5,000-$15,000
See examples →
AI Video

AI-Enhanced Video

Emerging 79% retention

The future of rapid video production with AI assistance.

  • Best for: Quick turnaround, A/B testing
  • Timeline: 1-2 weeks
  • Investment: $3,000-$10,000
See examples →
Live Action

Live Action

Authentic 85% retention

Real people, real stories, real impact.

  • Best for: Testimonials, services
  • Timeline: 4-8 weeks
  • Investment: $10,000-$40,000
See examples →
Motion Graphics

Motion Graphics

Data-driven 81% retention

Transform data and statistics into compelling visuals.

  • Best for: Reports, data, finance
  • Timeline: 3-5 weeks
  • Investment: $6,000-$20,000
See examples →

Quick Comparison Guide

TypeBest ForEngagementTimelineInvestment
2D AnimationMost businesses⭐⭐⭐⭐⭐4-6 weeks$$-$$$
3D AnimationPremium products⭐⭐⭐⭐⭐6-10 weeks$$$-$$$$
WhiteboardEducation/B2B⭐⭐⭐⭐3-5 weeks$$
AI-EnhancedFast deployment⭐⭐⭐⭐1-2 weeks$-$$
Live ActionHuman connection⭐⭐⭐⭐4-8 weeks$$-$$$$
Motion GraphicsData visualization⭐⭐⭐⭐3-5 weeks$$-$$$

Explainer Video Cost Calculator

Get an instant estimate based on your specific needs

90 seconds

Estimated Investment

$12,000 - $18,000

Based on 90-second 2D animation with moderate complexity

What's Included:

  • ✓ Creative concept development
  • ✓ Custom illustrations & design
  • ✓ Professional animation
  • ✓ Sound design & music
  • ✓ 3 rounds of revisions
  • ✓ Multiple format exports

No commitment required

03

Complete Production Process

Get the Complete PDF Guide

All 12 chapters. 50+ pages. Downloadable worksheets. Industry benchmarks. Ready to transform your video strategy.

Guide Preview

What's Inside:

  • ✓ Complete ROI calculator spreadsheet
  • ✓ Script templates & frameworks
  • ✓ Vendor evaluation checklist
  • ✓ Distribution playbook
  • ✓ Case study deep-dives
  • ✓ 2026 trend predictions

Download Your Free Guide

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(855) TADAPIX
(855) 823-2749

projects@tadapix.com